Called Benni, the proposition is available both stand alone and white labelled alongside existing employer paid solutions.
The proposition is targeted at employers who may be new to benefits as a result of pension auto-enrolment but who do not have the budget to offer richer company-paid benefits.
The service offers critical illness, life insurance, cash plans, dental cover and discount vouchers.
Benni’s support team proactively acts on the behalf of the business, communicating to employees about the benefit offering, educating them on how it works, how to make their choices, helping with signing up and buying benefits.
Unum CEO Peter O’Donnell says: “As the UK workforce becomes increasingly flexible and diverse, a one size fits all approach to benefits is no longer an option. Intermediaries can help businesses future-proof their benefits approach, extending their range and appeal to work effectively across the broadest range of incomes, ages and lifestyles while maximising value. Benni gives intermediaries an opportunity to provide a broader range of solutions to existing clients and attract businesses that in the past would have seen employer paid options as not available.”
Benni director Kyle Addy says: “Auto enrolment has seen a cultural shift in employee approach to financial benefits that Benni builds on. It has the potential to help employers attract staff and demonstrate their value while providing a choice of quality employee paid benefits that can complement an intermediary’s existing offer. Because it’s backed by Unum you can be confident that it will deliver.”