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Make My Money Matter to close due to funding issues

by Emma Simon
February 26, 2025
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The celebrity-endorsed green finance campaign group, Make My Money Matter, is to close after five years. 

The group, co-founded by Four Weddings and a Funeral film director Richard Curtis, cited a lack of funding for the decision. 

Make My Money Matter campaigned to get pension providers and banks to stop financing new fossil fuel projects and halt deforestation. It ran a series of high profile advertising campaigns featuring actors such as Oliva Coleman and Benedict Cumberbatch. 

It also published a number of reports which ranked DC pension providers on their actions taken to address climate change. The group has worked with a number of DC pension providers including NatWest Cushon and Legal & General. 

In an email sent to supporters the group said: “As a non-profit, we’ve relied on philanthropic funding which has declined in recent years and it’s not possible for us to continue our work.”

MMMM said it has had 30m plus views to its campaign videos and had helped make green finance a mainstream issue through the national media coverage it has generated. 

The group says its research established that two-thirds of savers now want a green pension and 50 per cent of people plan to ditch the ‘bad’ banks for green ones.

It adds that most UK pension schemes have now committed to invest savers money in ways that try to limit global warming below 1.5°C. It says this means that  £1.5 trillion is now on the right track, up from zero when it first started looking at this issue.

The campaign group has also worked with large employers like Tesco and Ikea, and charities like Comic Relief who have pledged to ensure their pension align with broader corporate values and address issues like climate change. 

Make My Money Matter said its partner organisation, The Finance Innovation Lab, will be continuing to campaign for fairer, greener pensions.

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