[SPONSORED CONTENT]
Discover how TikTok is reshaping pensions engagement. With over 118 million pension-related searches in the last year, and the rise of #FINTOK, this deep dive explores how TikTok is helping UK savers connect with retirement planning in fresh, unexpected ways.
Join Robert Cochran innovation & engagement specialist of Scottish Widows, James Bowyer (TikTok) and Scott Stevenson (Scottish Widows) as they unpack the platform’s growing role in financial education—from viral trends to meaningful pension conversations to Tik Tok’s role in workplace comms. Essential insights for advisers looking to harness digital channels to drive better outcomes.
Listen to the podcast now: TikTok – A Pensions Deep Dive – Scottish Widows Workplace Savings Podcast | Podcast on Spotify
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