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Broadstone partners with Fruitful Insights

by Muna Abdi
September 26, 2022
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Broadstone has partnered with Fruitful Insights to provide actionable data to employers and their employees over the impact of their wellbeing strategies.

The data and analytics solution from Fruitful Insights will enable organisations to precisely track and analyse how employee wellbeing affects productivity. This helps businesses prioritise the following stages to enhancing wellbeing and resulting in a happier, more productive staff, allowing them to improve their tactics. The platform also intends to give employees a clear picture of their present wellbeing situation, as this factor in job satisfaction is becoming more and more significant in comparison to pay and advancement in the workplace.

Broadstone head of employee benefits Paul McGuckin says: “We are already seeing employers respond to the cost-of-living crisis by increasing the support they are providing to protect the health and wellbeing of employees. The ability to highlight the strategic benefits of this investment is key. There is an immediate advantage for employees too who will get bespoke detail on their own wellbeing as well as information for where to find additional help.”

Fruitful Insights chairman Mike Tyler says: “Employee benefits is an increasingly important area of staff attraction and retention, and this will only rise further up the priority list of employees as we enter a challenging economic cycle. Taking a wide-lens perspective that incorporates health, financial education and culture among a huge range of other factors will be of the utmost importance to maximising the impact of wellbeing strategies.”

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