Canada Life has appointed Rhian Littlewood as strategic delivery director, bulk purchase annuities (BPA).
Littlewood will help shape Canada Life’s growing footprint in the BPA market and will join the BPA Senior Leadership Team, reporting to BPA managing director Shreyas Sridhar.
She joins from Standard Life, previously Phoenix Group, where she most recently was head of liquidity management. She spent several years playing a leading role in its BPA pricing, proposition enhancements, and strategic delivery.
Prior to this, she was at Aon, where she was a senior consultant and actuary for nearly nine years, advising on bulk annuity transactions in the UK market.
Littlewood will lead a portfolio of strategic initiatives to support Canada Life’s BPA business growth plans.
Sridhar says: “I am delighted to welcome Rhian to the Canada Life team, and I look forward to the impact she will make as we continue to build momentum in our BPA business. Rhian brings a unique blend of commercial acumen, leadership capabilities, technical depth, and market insight, and will play a key role in helping us deliver on our ambitious strategy.”
Littlewood says: “I am pleased to be joining the Canada Life team at an exciting time in the risk transfer market and at a pivotal point in Canada Life’s strategic plans. I am looking forward to working alongside a very talented team, to deliver on the business’s growth trajectory.”