Cushon has appointed Ellen Louw to be its new chief financial officer.
The appointment comes at a time of growth for the master trust provider, following its acquisition by NatWest Group earlier this year.
Louw joins from the media company Reach, which publishes regional newspapers, but has also worked in finance and corporate development for fintech company WorldRemit (part of Zepz Group) and American Express.
As CFO Louw will oversee Cushon’s expansion in the corporate pensions market, as it looks to scale its product, engineering and growth teams, following NatWest’s acquisition of a majority stake in the group in June.
Ben Pollard, founder and CEO, Cushon said: “[Louw[ joins Cushon at an exciting time for the business. Her strong understanding of consumer behaviour will prove invaluable as the company looks to further enhance member experience and deliver positive outcomes. 2023 was a landmark year for Cushon, and we’re looking forward to continuing our upward trajectory next year.”
Louw says: “Cushon’s commitment to ensuring the best outcomes for both its members and the environment is compelling, along with having established itself as a leader in the pensions space – a sector often criticised for its lack of innovation.”
In October, the Cushon Master Trust announced its target to achieve an 80 per cent reduction in scope 1 and 2 carbon emissions financed by the default fund of its DC pension offering by September 2030, compared to its independently verified industry benchmark of 118 tCO2e/$m invested.
This was followed by the company becoming a signatory to the Mansion House Compact, in November a voluntary expression of intent by DC pension funds to allocate at least 5 per cent of their default funds to unlisted equities by 2030.
