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HUB Group appoints new chief commercial officer

by Muna Abdi
May 12, 2022
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Fintech business HUB Group has appointed Rob Hudson into the new role of chief commercial officer to accelerate digital investment.

Hudson joins HUB Group after more than seven years at abrdn, where he led the creation of new direct to consumer distribution and partnerships, including the Virgin Money digital joint venture. Hudson was formerly the creator of the Charles Stanley Direct platform’s successful launch and expansion, as well as roles at Hargreaves Lansdown, Egg plc, and Close Brothers. Hudson will start in June and report to group chief executive David Cooper.

HUB Group is a subsidiary of Just Group, a FTSE 250 retirement specialist that delivers corporate solutions, pension plans, and regulated advisory and assistance services to employees and scheme members.

Destination Retirement, HUB Group’s breakthrough automated advising solution, was launched early this year and will have been put in over 50 organisations in the coming months.

HUB Group group chief executive David Cooper says: “I’m delighted Rob will be joining HUB Group to accelerate our investment and expansion of the Group’s innovative, retirement focussed digital solutions. This year we started to roll-out our financial wellness portfolio in the worksite channel to a wide range of employers and pension schemes, and Rob will spearhead the expansion of our propositions to help fulfil our purpose to help more people achieve a better later life.”

Hudson says: “HUB Group’s Destination Retirement service is groundbreaking, providing an entire solution to help people solve the challenges of navigating the financial aspects of life after work, with affordable regulated advice central to the service. I’m looking forward to helping the team extend the digitally focussed services and do our part to help close the UK financial advice gap so more people get the help they need.”

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