Premier Choice Healthcare (PCH) has acquired two new PMI businesses: Visibly Financial Services, trading as Visibly Health, and a separate book of PMI and employees benefits business, controlled by self-employed consultant Gill Nicholson.
These latest deals see PCH continue to expand, following its acquisition by GRP. It made four similar acquisitions in the second half of 2022.
PCH, a health insurance intermediary, is buying the portfolio of customers from both companies. Visibly Health, which is Cambridge-based, is led by Debbie Jones and focuses on private medical cover for SME businesses. Jones will join PCH post-completion as a brand ambassador to enable her to assist PCH with customer retention as well as sales growth.
Gill Nicholson is based in County Durham and has been a consultant for PCH for the previous 11 years. After completion, Gill will step back from the day-to-day management of her portfolio but will also become a PCH brand ambassador post-completion.
Stephen Hough, PCH managing director, explained that a PCH consultant will manage the Visibly Health SME portfolio and an adviser within Equity Health Solutions (the specialist consumer PMI division of PCH) will look after the private clients.
Hough says: “Visibly Health is a well-run, successful private healthcare intermediary with an experienced leader in Debbie Jones. I’m pleased that she will continue to support the portfolio in the future.
“This is an important acquisition for PCH, and we are keen to talk to other entrepreneurs in our sector looking to take some value from their life’s work.”
He added that the acquisition of Nicholson’s portfolio, the majority of which (93 per cent) relates to SME businesses fits with the company’s broader strategy of buying businesses and portfolios from within our existing network.
Hough adds: “We are keen for self-employed consultants and ARs to see PCH as the best possible home for them as a platform on which to grow. In addition, once they are looking to step back and retire, they can optimise the value for their business through a seamless sale to PCH.”
PCH is a specialist healthcare intermediary providing a full suite of health insurance, group risk and protection products to SMEs and individuals. The company was founded in 1996 and was acquired by Global Risk Partners (GRP) in June 2020, as the group’s health and employee benefits hub.
