PensionBee has launched its new protection insurance offering in partnership with LifeSearch.
Customers of PensionBee will have access to online critical illness insurance, mortgage insurance, and family life insurance comparisons, applications, and purchases. PensionBee and LifeSearch say they want to make sure clients are protected against any unforeseen financial shocks like illness, accidents, or death. Users can add beneficiaries to their pension plans on their BeeHive dashboard account.
PensionBee CEO Romi Savova says: “Pensions and life insurance go hand-in-hand, providing savers and their loved ones greater financial security for the future. While a pension can help savers meet their costs in retirement, life insurance is an essential step in helping prevent financial difficulties that can arise from an unexpected passing. Yet, despite their importance, pension and life insurance products can often be seen as inaccessible and complex or overlooked until much later on in life.
“Our new partnership with LifeSearch aims to make planning ahead as easy as possible, so our customers are able to consider protection from the start of their saving journey, creating a future of financial freedom for all, whatever their aspirations.”
LifeSearch chief executive Debbie Kennedy says: “With our shared values and likeminded approach to empowering our customers, we are delighted to partner with PensionBee. Their use of smart technology combined with dedicated customer service, is very much in line with our hybrid digital-first approach, supported offline by our team of expert advisers.
“With our ambitions to grow the protection market, particularly among younger consumers, and to embrace technology in our sector, this is a fantastic opportunity to support PensionBee’s customers with a seamless online journey, improving access to expert advice and most importantly, feel assured they have found the best cover that is right for them and their needs.”