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PIB Employee Benefits buys YouatWork platform

by Emma Simon
April 8, 2024
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PIB Employee Benefits has acquired benefits platform YouatWork for an undisclosed sum. 

PIB Employee Benefits says this aquisition will enable it to expand its product portfolio, and marks a significant chapter in its growth strategy —  solidifying its status as a challenger brand within the employee benefit space. 

It adds that the acquisition will enable the company to offer better benefits solutions for employers, and a more engaging user experience for employees, when it comes to accessing, understanding, and utilising benefits.

The YouatWork platform offers a range of options including a discount scheme via its BenefitHut brand, alongside a range of employee benefits from leading providers. The company has been serving the employee benefits industry for over 20 years and works with over 500 organisations of all sizes, as well as a network of advisers and partners who want to support their client base with an affordable benefits platform and generate an extra income stream.

As part of the acquisition, PIB’s head of consulting Jo Neary will lead the newly combined technology team at PIB Employee Benefits.

Both companies said they were committed to ensuring a seamless transition for existing clients, employees, and stakeholders throughout the integration process and no immediate staffing or operational changes will be made. 

Neary says: “We believe that good technology forms the foundation of a great benefits strategy, and we’re looking forward to evolving an innovative solution that aligns to client strategy and employee needs.”

PIB Employee Benefits managing director David Skinner adds: “This move enhances our ability to deliver comprehensive benefits solutions to our clients, and provide the market with a platform capable of delivering a strong return-on-investment.” 

YouatWork operations director Alicia Aldis says the team will now become an “integral part” of PIB Employee Benefits. “With the cost of living crisis still very much a reality for the UK we’re delighted that our mission to make employees pay go further will continue, with our clients gaining access to a greater range of solutions and, importantly, investment in the future development of our platform secured for both our customers and partners.”

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