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Premier acquires Bournemouth PMI intermediary

by Muna Abdi
November 8, 2021
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Premier Choice Healthcare (PCH) has acquired Bournemouth-based PMI intermediary Equity Health Solutions Ltd.

The deal is PCH’s second takeover since its acquisition by GRP to serve as its healthcare hub and expand the group’s presence in the healthcare and protection markets. It follows SJA International’s portfolio acquisition in January this year.

Equity Health Solutions was founded in 2016 and collaborates with PMI providers to provide personal, business, and international health insurance and personal travel insurance.

Following the acquisition, James Neeves and fellow director Jasmine Albano will continue to run the company from its Bournemouth headquarters with all employees retained.

Towcester-based PCH managing director Stephen Hough says: “We joined GRP with a clear brief to accelerate growth, and this acquisition is the next step forward in delivering on that.

“Equity Health Solutions is a great business with an excellent reputation, and we’re delighted to have them on board. There are still significant opportunities within the healthcare sector, and we will continue to make the most of those opportunities when we find businesses that are the right fit.”

Equity Health Solutions director James Neeves says: “As health insurance specialists, we pride ourselves on giving the best possible unbiased advice so that every customer gets the best cover to meet their individual needs.

“It’s great that PCH recognises what we’ve set out to achieve, and we’re looking forward to working with them and building on the new opportunities that joining them will bring.”

GRP head of M&A Stephen Ross says: “This deal supports our aim to mirror the acquisition success we have had in UK retail, commercial broking by boosting our presence in the healthcare market.

“It will help us to expand our overall proposition to offer both new and existing clients a suite of healthcare products alongside our existing services.”

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