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Premier Choice expands with new intermediary

by Muna Abdi
May 21, 2024
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Premier Choice Healthcare (PCH) has continued its acquisition spree with the latest addition of London-based intermediary MGM Health Limited from Dr Geetha Muralee.

The deal follows the acquisition of Midlands-based intermediary Central Healthcare Limited in March and PCH Solutions, an intermediary partnership based in Kent, in April. All deals have been completed but the consideration is undisclosed.

It also acquired brokers Amba Care and Wellbeing for an undisclosed sum in 2022 and purchased Brighton-based intermediary Healthcover in 2023.

PCH is a health insurance intermediary owned by Brown & Brown since 2020. Its three new intermediaries write consumer and business healthcare insurance.

According to PCH, Marc Nicol, the director of Central Healthcare, Ian Reader and Russell Turner, partners of PCH Solutions and Dr Geetha Muralee will now become PCH ambassadors.

PCH managing director Stephen Hough says: “Beyond giving us three well-established books of business, the deals will enable us to continue to build out our ambassador programme. 

“This gives our very experienced intermediaries the opportunity to stay involved, maintain strong relationships with existing customers and help develop other members of our team by sharing their experience and their industry knowledge.”

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