YuLife has appointed Tal Gilbert as its new chief executive officer.
Gilbert succeeds founder Sammy Rubin, who moves on from the CEO role to be the insurtech’s executive chair.
Gilbert has more than 20 years experience working across insurance, employee benefits and digital health. He joins from Vitality Group, where he has held a number of senior roles. This includes CEO of Vitality US, and most recently general manager of Vitality Health International, where he helped scale engagement-led, data-driven insurance models across the UK, US and Asia.
In this new role Gilbert will focus on the next stage of growth for YuLife, with a view to boosting its AI capability, and strengthening its proposition for employers, advisers and insurers. This will include the integration of its new ‘Yunity’ intelligence layer, designed to provide insight from engagement data, enabling earlier intervention and more effective support.
In his role as executive chair, Rubin will focus on YuLife’s long-term strategy and global partnerships.
YuLife CEO Tal Gilbert says: “As AI reshapes knowledge work, employers will need to think creatively about how they support their people, creating opportunities for those who can understand health and financial needs earlier and respond more intelligently.
“YuLife is positioned to deliver proactive, personalised and measurable improvements at scale.”
YuLife founder and executive chair Sammy Rubin says: “As YuLife builds on its intelligence-led approach to supporting individuals, businesses and insurers earlier and more effectively, [Gilbert] is the right CEO to lead this next chapter. I look forward to supporting him as we continue to scale globally.”
